CAMILLA AND MARC
Since its high-profile launch at Australian Fashion Week in 2003, CAMILLA AND MARC has become the local star in luxury womenswear. Brother-sister duo Camilla Freeman Topper and Marc Freeman have identified and established a sophisticated tone that reflects the ease of the Australian lifestyle, allowing them to build a brand ethos that is at once contemporary and effortlessly elegant. The evolution of the CAMILLA AND MARC brand has been a carefully considered process. Important foundations were put in place early on, by nurturing the key message of the brand — luxurious, high-end fashion for discerning consumers— and by establishing what would be the signature product offerings: luxe party wear, classic tailoring and separates. A distinct and opulent design philosophy infiltrates every element of the business, from the runway presentations, branding and online elements down to the design, fit out and superior in-store experience of the flagship boutiques, located in Paddington, Sydney and on High St, Armadale in Melbourne.